The Awakening

About us

Le Réveil is a production company that creates digital content to awaken the francophone identity in Canada. Our mandate is to foster the relationship between artists and youth, while supporting the virtual shift in arts and culture. Since 2015, we are proud to have trained a variety of creators and influencers, produced thousands of audiovisual productions and reached millions of views through its various digital platforms. The Awakening is a youth influencing and mobilizing force specializing in content creation, event ticket sales and promotional campaign management. Our team is dedicated to developing talent and investing in creators to inform, entertain and awaken youth to the arts, culture and Franco-Canadian identity.

Artist's Roster:

Le Réveil is proud to identify and train French-Canadian talent who work as artists, animators or influencers. Our team is recognized for its expertise in accompanying and empowering these creators in the production of their content and the promotion of their projects. The diversity of origins, accents and francophone realities among our accessible models encourages inclusiveness and authenticity in the French-Canadian community. We are proud to represent our creators in all their opportunities, contracts and sponsorships.

Contact: William BurtonGeneral Manager

Bio: William Burton is actively involved in the francophone community and in many activities of the cultural industry. This young entrepreneur cares deeply about his role as an ambassador of the Francophonie in Canada. Among his many accomplishments is his social enterprise Le Réveil, a company motivated to foster the relationship between the artist and the student, while supporting the virtual shift in arts and culture. With his team of a dozen talented employees and over thirty animators, he proposes the vision of a virtual stage and a discussion forum to unite "live" for young Franco-Canadians. Despite his young age, William has already received numerous awards of recognition, including being named one of the top 10 most influential francophones in Canada by FrancoPresse.

Since 2012, William has been bringing a modern message of cultural authenticity and linguistic vulnerability to youth across the country. This message has reached millions of Francophone, Francophile and Anglophone users. His perseverance in pursuing his dreams makes him a role model for francophone youth.

Expertise & Skills